C.KT brings well over 20 years of hands-on, in-the-trenches and through-all-phases of business experience applied quickly and effectively to find problems and create solutions to drive your marketing and operations to the next level.


Creativity wins hearts, minds, battles and wars. C.KT helps you infuse creativity with forethought, integrity, strategy, experience and empathy, so you become the ant who pushed the boulder up the hill, the Henry V at the Battle of Agincourt.


KPIs, demographics, data, trends, segments and subsets. C.KT has an innate ability to interpret the numbers and behaviors to fully understand what your customers want, enabling you to seamlessly answer those needs click-by-click.

Why work with C.KT?

Tenacious. Resilient. Creative. Intelligent. Experienced. Tested. Optimistic. Open-Minded.

Why work with C.KT or engage me for consulting, speaking or other projects? The answer is simple: Because I see things through, get things done and always rise above. I am tried and true, ready to bring the fresh perspective you need to move things up to the next level. All of these attributes are backed by well over 20 years of solid business experience, particularly within brand reputation management, ecommerce strategies, SEO/content strategies and digital marketing. Of great interest to me is working with brands that need an extra boost or those struggling to work past specific hurdles. I enjoy complex situations and those of financial distress where an experienced, fresh perspective can bring marked improvement. Let me get your brand out of the slide to bankruptcy and back to healthy profitability. Or, if you need to build your brand through inbound marketing solutions, I am here to help you reach previously unattainable goals.

Six Google Certifications | HubSpot Certified | Expert Certification for VP Marketing and VP-Level SEO | Digital Marketing Expert

Member, RAINN Speakers Bureau

There is beauty in everything eventually. Even the ugliest of moments fosters positive growth if you open yourself up to it.

C.Kimberly Toms

C.KT’s Outlook

It's all about perspective.

Your personal perspective comes from your life experience. While the past several years brought ongoing changes that felt traumatic and life changing, I see a brighter side: We can all develop a renewed sense of self, focus and purpose.

In any crisis, you must invest in yourself and your own interests before you can be fully present for anyone else. Be proud of your resilience and tenacity, knowing they serve you as well professionally as they do personally. Take time to appreciate others’ hearts and minds even more. It is a new day, one when we must focus on things that really matter.

In the same way as my personal perspective is unmarred, even being improved through bad experience, you can improve your business perspective despite the most trying of circumstances. Your business can survive. You just need to innovate, adapt and overcome. Set aside fear and grow through the struggles.

Often, teams become stagnated and afraid to use their own talents to maximum benefit. Oversight becomes clouded and growth marred by the status quo. Team communication and collaboration break down and the wheels of business stop turning forward.

There are no secrets in what creates success and propels business forward. But truths are often obscured behind fear. A qualified, fresh perspective breaks through these dark spots and finds solutions to issues of stagnation.

Three-Time Documentary Feature Awardee | 2019 - 2023 Film Fests

SMB CMO | VP Marketing | Digital Marketing and eCommerce Consultant

Using creativity to break through

As my recent personal experience has proven, there are few, if any, hurdles that creativity cannot break through. 

Reuniting and motivating

Teams become fractured through feelings of being held back or unappreciated. Extensive power comes from a reevaluation of talent and goals.

Seeing Things clearly

You cannot always see the forest, for those darn trees. A fresh set of eyes brings new perspective and clarity. Answers are right in front of you.

Rethinking the approach

What worked in the past will not always work in the future. Holding too tightly to the glory days can run you into the ground.

Changing with the times

It is not enough to keep up with your competition. You need to find ways to outpace them and meet customers’ evolving needs.

Finding the balance

Spending too little stalls growth. Spending too much has the same maddening effect.

Considering all angles

Punch holes in your ideas from all angles. Know when to let go and move on.

Letting Go as needed

Entrepreneurial ego rises to the top. But then it often sits there and dictates precisely how to fail.

And though she be but little, she is fierce.

William Shakespeare
A Midsummer Night’s Dream


Digital Marketing | eCommerce | Visual Communications | Design

C.Kimberly Toms has been involved in marketing since the age of 12, when she started her first business. She expanded into media at the age of 14 by appearing in television commercials and has since become an award-winning filmmaker. Within her lengthy digital marketing career as both an agency owner and corporate employee, she has worked in a multitude of industries and professional services, in addition to serving as CMO of an IR Top 400. Kimberly is currently the President of Roulez Media. She is the award-winning Producer-Director and Subject of Escaping Fed, a documentary film about her journey through government-empowered criminal victimization. C.KT also frequently freelances as a writer and has written over two million words and 7,000 articles. 

For work, C.KT focuses on marketing strategy, digital marketing, eCommerce, writing and media projects. She remains committed to working where she is empowered to make a real difference. Projects include executive marketing leadership, digital marketing strategy, eCommerce development, content development, documentary film, photography and editorial writing.

Kimberly is certified in a multitude of marketing and sales disciplines. These include:

  • Google Analytics IQ Certified
  • Google Ads Display Certified
  • Google Ads Search Certified
  • Google Ads Video Certified
  • Google Shopping Ads Certified
  • Google Ads Apps Certified
  • Expert Certification for VP Marketing
  • Expert Certification for VP-Level SEO
  • HubSpot Content Marketing Certified
  • HubSpot Inbound Marketing Certified
  • HubSpot Inbound Sales Certified
  • HubSpot Social Media Certified

Be a yardstick of quality. Some people aren't used to an environment where excellence is expected.

Steve Jobs

Industries of Experience


IR Top 400 ($28mil/year)
Proprietary Platforms, WooCommerce, Shopify


Global Brand Franchise Development, 1st Class Fly-In Lodges & Resorts, Luxury Inns (U.S. & Canada)


Retail, eCommerce, Digital Merchandising, PR and Marketing, Editorial


eCommerce of 85,000 products across 10,000 brands, CMO, Warehousing, Distribution, Merchandising, Marketing, Executive Leadership

Consumer Packaged Goods:

eCommerce, Product Placement & Editorial

Consumer Services:

Marketing, eCommerce


49 QSRs / 4 U.S. States
105 Locations / Multinational Home Care
Global Hotel Chains


Global Corporate Marketing;
Alaska Drilling/Oilfield Services, Bids & Proposals

Technology & Software:

Software Development & Application Services

Small Business:

Marketing & eCommerce

Medical & Dental:

Digital Marketing, Content Strategy/Development and SEO for Oncology, Radiology, Behavioral Medicine, Speech Pathology, Psychiatry, Psychology, Addiction Medicine, Plastic & Cosmetic Surgery, Internal Medicine, Dentistry, Orthodontics, Periodontics, Pediatrics, Home Care


Criminal Defense, Family Law, Personal Injury


U.S. Postal Service
U.S. Air Force

Native Corporation:

Chugach Native Corporation


Digital Marketing /  SEO / Content for multiple automotive repair B2Cs throughout North Carolina

Food & Beverage:

Marketing Leadership – 49 QSRs in Four States
Concept to Opening: 450-seat Casual Dining/Bar/Entertainment Venue for 2002 Olympic Games
U.S. Air Force Nightclubs “Top in TAC”


Documentary Film Production, Direction & Writing; Sony Pictures Entertainment film premiere event


Oil / Geological Drill Bit Manufacturing


Jason Pharmaceuticals / Medifast Diet; Sofamor Danek Medtronic Spine

General B2B:

Business Development & Marketing Services


U.S. Air Force Non-Appropriated Funds Marketing & Promotions

Technology is best when it brings people together.

Matt Mullenweg

Technological Capabilities

This is a limited view of C.KT’s technological capabilities. Please inquire for additional insight about specific skillsets.

Adobe Creative Suite:

PhotoShop, Premiere Pro, InDesign, After Effects, Acrobat, Spark, InCopy, Premiere Rush, Audition, Media Encoder

FinalCut Pro

Microsoft Office Suite:

Excel, Word, Powerpoint, Outlook, Publisher, Access, SharePoint

Adobe Analytics

Content Strategy

Content Development







CMS (Varied)

Yoast SEO

Photo / Video / Audio:

Production & Direction

Editorial Traffic


Expert / Custom






Administration & Integrations
Marketing Automation (Pardot)

 All Social Media

Artificial Intelligence:

Content Strategy; Content Development; Research; Competitive Analysis;
Market Analysis



Constant Contact

Affiliate Programs & Linkshares

Expert SEO / SEM

Google Analytics IQ Certified

Google Ads:

Display Certified, Search Certified, Video Certified, Ads Certified, Apps Certified

HubSpot Certified:

Content Marketing, Inbound Marketing, Inbound Sales, Social Media

The world is a book and those who do not travel read only one page.

Saint Augustine

Geographies of Work and Residency

United States

Alabama (client exposure)
Alaska (multi-year residency)
Arizona (client exposure)
Arkansas (client exposure)
California (multi-year residency)
Colorado (client exposure)
Connecticut (client exposure)
Delaware (client exposure)
District of Columbia (travel)
Florida (client exposure)
Georgia (client exposure)
Idaho (client exposure)
Illinois (3 months’ residency)
Indiana (client exposure)
Iowa (client exposure)
Kansas (client exposure)
Kentucky (client exposure)
Louisiana (birthplace/family heritage)
Maine (client exposure)
Maryland (client exposure)
Massachusetts (client exposure)
Michigan (client exposure)
Minnesota (client exposure)
Mississippi (client exposure)
Missouri (client exposure)
Montana (client exposure)
Nebraska (client exposure)
Nevada (client exposure)
New Hampshire (client exposure)

United States (cont’)

New Jersey (multi-year residency)
New Mexico (6 months’ residency)
New York (multi-year residency)
North Carolina (multi-year residency)
North Dakota (client exposure)
Ohio (client exposure)
Oklahoma (client exposure)
Oregon (travel)
Pennsylvania (multi-year residency)
Rhode Island (travel)
South Carolina (client exposure)
South Dakota (client exposure)
Tennessee (client exposure)
Texas (multi-year residency)
Utah (multi-year residency)
Vermont (client exposure)
Virginia (multi-year residency)
Washington (client exposure)
West Virginia (travel)
Wisconsin (1 year residency)
Wyoming (client exposure)

Puerto Rico

Fajardo (business exposure)


Ontario (client exposure)
Quebec (client exposure)
Manitoba (client exposure)
British Columbia (client exposure)
Saskatchewan (client exposure)
Alberta (client exposure)
Yukon (travel)


Germany (4.5 years’ residency)
Belgium (travel)
Luxembourg (travel)
Netherlands (travel)

Global Project Team Diversity

Bangladesh (Tech)
England (Oil & Gas)
Scotland (Oil & Gas)
Ireland (Oil & Gas)
Netherlands (Oil & Gas)
Sweden (Oil & Gas)
Bangladesh (Tech)
India (Tech, Energy)
Singapore (Tech)
Denmark (Oil & Gas)
Thailand (Tech)
Australia (eCom)
Argentina (Energy)
Chile (Energy)
Brazil (Energy)
Bulgaria (Energy)
Colombia (Energy)
Dominican Republic (Energy)
El Salvador (Energy)
Mexico (Energy)
Panama (Energy)
Viet Nam (Energy)
Puerto Rico (Energy)

Travel Perspective

Successful people do what unsuccessful people are not willing to do.

Jim Rohn

Videos By and About C.KT

Creativity is intelligence having fun.


Creative Direction | Photo Shoots

Editorial Management | Content Strategy

Content Team Leadership for Print, Digital & Social

Branded Content Strategies

Strategic Content Development for Branded Websites

Please Note: Once writing work is completed, site owners maintain control over editorial changes. For this reason, samples may reflect editing inconsistency or errors inflicted after submission.

If you truly love nature, you will find beauty everywhere.



About 7,000 Articles and about 2 Million Words Published | Blogging Since 1997 | Award-Winning Writer | 5 Years As Publisher/Editor-In-Chief | eCommerce & Marketing Writing

Norfolk Sunday of History, Culture and Flavors | Roulez Magazine

Photos by Nicholas Crawford It was September 2, 1945 that Japan officially surrendered to the Allies to end World War II. At that time, the “American Caesar” General Douglas MacArthur delivered a remarkably penned speech at the surrender ceremony aboard…

From Prison to Plating: High HOPES | Roulez Magazine

In the past, Roulez Magazine featured a story about English prison inmates learning Culinary Arts during imprisonment. Those prisoners even operate their own restaurants at multiple Her Majesty’s Prisons (HMPs). Since writing this piece, the prison-to-plating concept has never left…

Burial Beauty In the Eyes of the Beholder | Roulez Magazine

Roulez photographer Nicholas Crawford and I recently ventured into Virginia cemeteries on the hunt for unique sculptural representations of life and death. Our original goal was for capturing imagery for Halloween and other purposes. But in addition to coming away…
Lighting the Way |

Lighting the Way: Lighthouses Into our Souls | Roulez Magazine

Roulez Media’s Nicholas Crawford and I went on an adventure last week. We decided to drive to Manteo, North Carolina to take in some of my favorite coastal sights down there, namely the Elizabethan Gardens of Manteo, Roanoke Marshes Lighthouse,…
Roommate I Never Met | C.Kimberly Toms |

The Roommate I Never Met | Roulez Magazine

As a preteen and teenager I lived in an old home constructed during the Great Depression. As I have explained through another story, the house was a new construction in the ’30s, albeit one that used aspects of a preexisting…
Lightkeeper of Currituck | Photo by C.Kimberly Toms

Lightkeeper of Currituck | Roulez Magazine

Meghan Agresto is a modern day lightkeeper. She and her two sons, Benicio and Paolo, several chickens and the family dog Jess live on Currituck Beach Lighthouse grounds where she manages operations for this popular and historic attraction of the…

The Call of the Void | Roulez Magazine

On a recent outing with a friend, I explained that I fear heights because this fear is accompanied by a magnetic pull into the abyss. The look on their face was a funny mix of shock, fear and humor. I…

Ghosts in Fort Monroe | Roulez Magazine

I grew up in a haunted house. Wait, let me rephrase that. I learned about 15 years ago that some family members like to pretend nothing ever happened. They said, “Don’t say it is haunted!” Meanwhile, none of us slept…

Haunted Hampton Roads | Roulez Magazine

Photos by Nicholas Crawford. No Halloween is complete without consideration of some known haunted spots, whether you believe in ghosts or just love the folklore. Hampton Roads of Virginia, a region steeped in our history and home to multiple battlefields,…
Historic Christ Church and Its Many Lessons |

Historic Christ Church and Its Many Lessons | Roulez Magazine

Historic Christ Church Photos by Nicholas Crawford This story originally appeared on Although I am far from “religulous,” I do consider myself a spiritual person. In this spirituality, I find a certain peace within the sanctuary of historic churches.…

Farm Market Traditions of the Outer Banks | Roulez Magazine

The quaint family farm of yesterday, one of growing to sell for self-support, is a heritage very recently on the rebound yet still teetering on extinction. Equally endangered is the experience of shopping at small farm markets, a tradition many…

Outer Banks Beach House | Roulez Magazine

In the Outer Banks of North Carolina, the lifestyle is relaxed and easy. Interior design of area homes is equally laid back and casual, providing space for socialization and enjoyment of the picturesque natural setting. We sat down with Outer…

Eight Burgers You Must Try | Roulez Magazine

Super Bowl 50 is coming and with it, the annual scramble for the best finger foods. Of course, burgers are always part of the quintessential Super Bowl repertoire. Wherever you are in the country and whichever team you root for,…
Reach out to C.KT for consultation, collaboration or to learn more about capabilities.

Speaking engagements & film screenings available now


Most frequently asked questions and answers

Always one to take on a challenge, C.KT is available for a multitude of opportunities. These include both short term and long engagements, part- or full-time. Much of her future depends on what presents itself to her. Do not hesitate to “pitch” a project or role!

C.KT is available for projects, engagements and opportunities within the continental U.S. and Hawaii at this time. Alaska, a former state of her residence, is a consideration for short term projects and other limited-time engagements. Speaking, film screening and other such “one-off” opportunities can take place within English-speaking countries.

C.KT conducts consulting business, video meetings, interviews or screening Q&As by Zoom or Skype, as well as in person, as desired. Please contact her by phone or email for scheduling.

Contact C.KT

© 2024 C.Kimberly Toms | All rights reserved.